Competitive Strategies and Performance of Private Primary Schools
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Date
2018
Journal Title
Journal ISSN
Volume Title
Publisher
International Journal of Economics, Commerce and Management
Abstract
The objective of the study was to determine the effect of competitive strategies on the
performance of private primary schools and the corresponding hypothesis was formulated and
tested. The study targeted 100 employees of 50 selected private primary schools in Kiambu
County, Kenya and all of them responded. The study adopted a descriptive research design and
purposive sampling. SPSS Version 21 was used to analyze data using simple linear regression
analysis. Research findings from the test of hypothesis established that competitive strategies
have positive and significant effects on the performance of private primary schools. The study
confirms Competition Theory, Stakeholder Theory and Porter’s Generic Model which show a
close link between the two variables.
Description
Keywords
Competitive strategies, Private primary schools, Competition Theory, Stakeholder Theory, Porters Generic Model
Citation
Muiru, A.M., Kyongo, J.K., Onchomba, M. (2018). Corporate governance and performance of Savings and credit cooperative societies in selected private universities in Nairobi County, Kenya. International Journal of Economics, Commerce and Management, 6(2), 485-494.