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    The Role of Television Advertisements in Influencing Adolescents’ Sexual Attitudes and Behavior in Mathare, Nairobi County
    (2019-07) Githinji, Scolastica Kariuki; Murage, Lucy
    Television media impacts sexuality dispositions and preferences; the role was traditionally designated to parental figures and teachers. Populations Services International (PSI), Ministry of Health and National Televisions through the media have sort to empower adolescents in healthy sexuality in Kenya. This study assessed the role of television advertisements in influencing adolescents’ sexual attitudes and behaviors on healthy sexuality in Valley Bridge Primary School, in Mathare, Nairobi County. It was envisaged that the study would enhance policy in use of Television Media in promoting sexuality health among adolescents. A descriptive design using quantitive and qualitative approaches, a randomly stratified sample of 150 adolescent (boys and girls) out of a population of 960 pupils was employed. Questionnaires and focus group discussion were used to collect data. Data analysis involved SPSS Version (22). Findings were presented using graphs, percentages and tables. The findings indicated that 69% of the adolescents believed that the sexuality adverts were meant for them, 88.1% were aware of the ‘Nakufeel’ and 90.9% were aware of the Chill adverts while “Je Una Yako” and “Fungua Roho yako” was only known to 11.9% and 21% of the adolescents respectively. It seemed that an effective sex and HIV education programmes that focus on reduction of sex behaviour are more effectively perceived. Adolescents agreed that the adverts informed them on their responsibility in relationship (59%) on protection against pregnancy (71.92%), encouraged them on abstinence (59.03), educated them on sexual feelings (36%), 89% educated them that pregnancy at adolescence was wrong, but 12.4% said it was right for adolescents their age to have sex. Adolescents (81.1%) said condoms protect against pregnancy and HIV is good and 16.6% said having sex showed that they were grown up. Some 69.7% reported that a boy use of a condom showed respect to his girlfriend, while 73.3% said it was okay to say no to sex. The findings indicate television advertisements have a knowledge, attitude and behaviour influence on adolescents’ healthy sexuality. Sustained use television media for enhancement of healthy sexuality is reccomeded. Further research on technology social media influence on sexual attitudes and behavior is reccomeded. Key words Adolescents, Television advertisements, Healthy sexuality, attitudes, Behaviours
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    The End Game of Humans through “Grin” Technologies: University Educators’ Role
    (Daystar University, School of Arts and Humanities, 2019) Kagwaini, Dorothy Muthoka
    The rapid pace of emerging technologies is playing an increasingly important role in overcoming fundamental human limitations. While the new dispensation of Fourth Industrial Technology (4IR) introduced a realization of a successful and sustainable digital economy, it has not yet achieved a smart society of strengthening techno-ethical inquiry of technology advances in areas unseen by creators while the users change the intended use of the new technology. Technological Singularity Theory was used in this article to discuss the theoretical framework. On one hand, the end goal is to have the earth produce beings that will be immortal and be able to understand mysteries. On the other hand, the problem of immortality with self-awareness and ego will likely disrupt the business as well as the society. The main purpose of this paper is to examine the end game of humans through ‘GRIN’ technologies and the role of Educators in universities. A systematic selection of science fiction movies were selected based on secondary data collected through documentary white papers from World Economic Forum and recent European novels that formed the findings of the paper. The findings showed that ‘GRIN’ technologies was being propelled by the universities as the ‘think tanks’ and may usher in unprecedented social and political upheaval that could affect all corners of the globe. In addition, professors/lecturers could borrow ‘management by objectives’ strategy to engage students on the need for techno-ethics. In conclusion, the government and academicians’ interest in ‘GRIN’ technologies incorporated into the human body will merely provide a reimagining of what it means to be human. The paper recommended university stakeholders especially Daystar University which is a Christian university in Africa to spur guidelines for public policy towards morphological human enhancement and create awareness of this emerging technology