Journal Articles

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A Review of Relevant Literature on Development Communication and its Implications for Kenya
(International Journal of Humanities and Social Science, 2014-11) Aswani, Daniel Robert
This paper traces the evolution of development communication in terms of theoretical perspectives; approaches to development planning and what these perspectives portend for Kenya. Taking a Kuhnian position, the paper looks at the paradigmatic shifts in the field and explores learning points for a country eager to be industrialized by year 2030. The study takes a historical account of the development of the field and utilizes content analysis from vivid examples drawn from African countries and specifically from Kenya. The paper holds the view that the field has evolved for the better, dropping what has been falsified and adopting new paradigms. The new paradigms explain the failures of the preceding paradigm and explain development concepts in a coherent manner. This is a review of relevant literature on development communication.
Assessing Internal Communication and Teacher Burnout: An Empirical Study of School Administrators in Select Public High Schools in Kakamega County, Kenya
(Journal of Humanities and Education Development, 2023-03) Luhombo, Killian Kinyungu; Omondi, Daniel Onyango; Aswani, Daniel Robert
Extant literature suggests that burnout is one of the major factors contributing to declining teacher productivity. Studies have exposed a prevalence of burnout among the teaching fraternity, with administrators recording higher levels of burnout. This research study investigated the association that exists between internal communication and teacher burnout, among public high school administrators employed by the Teachers Service Commission (TSC) in Kakamega County as the target population. The research questions were: a) What is the perceived effectiveness of the internal communication in place based on official channels used by TSC to communicate with the administrators? b) What are the administrator burnout levels in select public high schools in the county? and, c) What is the association between internal communication and teacher burnout among the select public high school administrators? The study which utilized a correlation research design, revealed that all the respondents experienced burnout. The findings further established that there was a weak negative correlation of -.231 between internal communication and corporate burnout, with a statistical significance level of 0.016. This suggests a statistically significant relationship between internal communication and burnout characterized by a weak negative correlation. The study recommends that institutions endeavour to ascertain their employees’ communication interests in order to establish their internal communication system. Similar studies should be conducted in the different Kenyan counties so as to make comparisons as well as among administrators in private and international schools in Kenya, to provide more insight into the association between internal communication and teacher burnout.
Communication for Mangrove Forest Conservation among the Coastal Communities in Kenya
(International Journal of Humanities and Social Science, 2015-06) Wekesa, Allan Siangu; Aswani, Daniel Robert
Rural communities in coastal areas depend on mangroves as their primary source of income generation, fuel, medicine and other basic necessities such as timber for housing. The wanton depletion of mangroves is a cause of serious environmental and economic concern. Wise management of these resource is therefore essential for the sustainable use and for the cultural and socio-economic welfare of the coastal inhabitants. In this connection, awareness raising through information to all relevant stakeholders is decisive in order to save the mangrove forests. The aim of this paper is to analyze the contribution of the different forms of communication in the dissemination of information. The findings of this study indicate the use of face to face communication through village meetings and seminars were found to be more effective communication channels as opposed to mass media tools like radio and TV due to the high levels of interaction and feedback opportunities.
Exploring Terror Victims’ Expectations of Government Communication
(International Journal of Media, Journalism and Mass Communications, 2020) Aswani, Daniel Robert; Mbutu, Paul Mutinda; Mwithia, Kinya Jesica
At the time of a terror attack, victims yearn for messages from the government so that they can make decisions on their safety and security. When the government communicates, the victims form perceptions towards such communication. The perceptions that victims of terror hold are partly attributed to the expectations that the victims have of government communication. This study explored terror victims’ expectations of government communication. The study adopted a qualitative methodology and used hermeneutic phenomenological design. The findings showed that victims of terror have expectations of government communication ranging from the desire for personalized communication; agility in communication; transparent and prompt communication; well-coordinated messaging; and communicate power and authority. Different studies, both conceptual and speculative, point to the same expectations of the different audiences that consume government communication.
Perceptions towards Government Communication Strategies on COVID-19 Vaccination in Kenya
(Asian Journal of Humanities and Social Studies (, 2021-10) Aswani, Daniel Robert
Kenya, like most countries in the world, continues to battle with the effects of the novel coronavirus (nCoV) popularly known as COVID-19. The rise in infections cannot be compared with a paltry 3% of the population that is fully vaccinated – a concern that puts the blame squarely on the way government has communicated on vaccine uptake. While there is an appreciation of constraining factors such as vaccine nationality ‘wars’, it is disturbing that where vaccines are availed, there remains anecdotal evidence on what spurs the hesitancy to take up vaccine in Kenya. This study sought to establish what drives the hesitancy in vaccine uptake by exploring the perceptions of COVID-19 survivors towards the communication strategies utilized by government to urge Kenyans to get vaccinated. The social influence theory provided a lens for understanding this phenomenon. Government communication strategies are competing with many voices that either deny the form of existence of the virus and hence refute the place of vaccines, or speak of the inefficiency of the vaccine, or create conspiracies around the use of vaccines. Good communication strategies seem to be the missing link in spurring the take up of COVID-19 vaccines and pushing the population to herd immunity. Only then, can the country encourage socio-economic development. This study answered research questions that explore problems, prospects, and perspectives that COVID-19 survivors (n=10) had towards the government communication strategies. The study took a phenomenological approach utilizing lived experiences of the survivors (5 now fully vaccinated and 5 are yet vaccinated). Explicated data was presented in themes. Participants noted use of different government communication strategies such as publicized vaccination of senior government officials; use of influencers; and use of media briefings. Based on findings and personal reflections, government communication strategies used by the government were reactive, pompous (or ignorant), and/or contradictory.
A Review of Relevant Literature on Development Communication and its Implications for Kenya
(International Journal of Humanities and Social Science, 2014-09) Aswani, Daniel Robert; Wekesa, Allan Siangu
This paper traces the evolution of development communication in terms of theoretical perspectives; approaches to development planning and what these perspectives portend for Kenya. Taking a Kuhnian position, the paper looks at the paradigmatic shifts in the field and explores learning points for a country eager to be industrialized by year 2030. The study takes a historical account of the development of the field and utilizes content analysis from vivid examples drawn from African countries and specifically from Kenya. The paper holds the view that the field has evolved for the better, dropping what has been falsified and adopting new paradigms. The new paradigms explain the failures of the preceding paradigm and explain development concepts in a coherent manner. This is a review of relevant literature on development communication.
Using Social Media In Crisis Communication: A Case Of Daystar University’s 2017/2018 Crisis
(IOSR Journal of Mobile Computing & Application (IOSR-JMCA), 2021-07) Manyasa, Mavis Eleanor; Omondi, Daniel Onyango; Owino, Ruth; Aswani, Daniel Robert
Victims Understanding Of Government through Actions and Communication: The Case of Garissa University College Terror Attack
(International Journal of International Relations, Media and Mass Communication Studies, 2020-12) Aswani, Daniel Robert; Mbutu, Paul Mutinda; Mwithia, Kinya Jesica
This study falls within the government communication field. In the study, we aim at exploring what citizens make of government from its actions and communication. The study was contextualized in the government actions and communication during the 2015 Garissa University College terror attack. Terrorism is violent communication aimed at discrediting the position that governments protect citizens’ lives and property. How government deals with the attackers and how it communicates to citizens who eagerly await government communication reveals something about the nature of government. Although government communicates to the citizens, studies have been silent on citizen feedback based on the messages and actions of the government. This study adopted a qualitative approach and took a hermeneutic phenomenological design where terror victims’ lived experiences were interrogated to elucidate some perceptions towards government and government communication. Three methods were used to generate data, namely: interviews, observation and document analysis. The study findings revealed that terror victims interacted with government — an interaction that revealed a government that send mixed signals on its capacity to handle the situation

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