Browsing by Author "Marwa, Simmy Mwita"

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    Firm Resources as Determinants of Internationalization of Medium Sized Firms Evidence from Kenya
    (Irungu, D. N., & Marwa, M., (2018). Firm Resources as Determinants of Internationalization of Medium Sized Firms Evidence from Kenya. International Journal of Small Business and Entrepreneurship Research, 2015) Irungu, Dancan Njagi; Marwa, Simmy Mwita
    The purpose of the study is to assess the effects of firm resources on the internationalization of medium firms taking evidence from Kenya.Resource Based View (RBV) is the main theoretical framework that has informed the study. According to Barney (1991), the ownership of the unique resources is assumed to be the reason why Medium firms in the same industry and location respond differently to export stimuli; one initiating export business and is in a position to meet its export orders while another similar one is not. The argument is that the internal resources tangible or intangible are the main explanatory determinant of firm internationalization. Kenya Top 100 medium firms formed target population. The results of the study indicate that Medium firms that seek for internationalization should invest in developing rare and unique resources which are not imitable. The findings reveal that internal resources tangible or intangible are the main explanatory determinant of medium firm internationalization. The results of the study agrees with a lot of the existing literature on SMEs internationalization on that ownership of the unique resources is a major reason why firms in the same industry and location respond differently to export stimuli. To overcome the challenges of smallness, medium firms have to leverage on knowledge and network resources for they are rare, unique and are not imitable.
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    Key decision Maker as the determinant of internationalization of Medium sized enterprises: Lessons from Kenya
    (International Journal of Economics, Commerce and Management, 2015) Irungu, Dancan Njagi; Marwa, Simmy Mwita; Ndegwa, Joyce Watetu; Kalei, Anne Favor Mumbua Wambua
    The main objective of the study is to determine the influence of key decision maker attributes on the internationalization of medium sized firms. Key decision maker attributes have been underscored in much internationalization literature across different contexts as a principal feature that facilitates the process of Medium Enterprises internationalization. Medium enterprises play a significant role in creating a strong economic base to any country since they greatly contribute to employment creation. There is overwhelming evidence from the literature that the key decision maker plays a huge role in the internationalization of Medium enterprises. International entrepreneurship theory is the main theoretical framework which informs the study. The main variables that are examined in the study include key decision maker education, international experience and international business vision. Descriptive research design has been used in the study. The key CEOs of the Top 100 medium sized companies in the category of 2012 were the respondents of the study. The results of the study indicate that key decision maker attributes plays a significant role in the internationalization process of medium sized firms. The study concludes that the key decision maker is a major determinant of the firm’s ability to grow from the domestic market and internationalize its operations.
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    Networking as a Driver of Internationalization among Medium Sized Firms in Kenya
    (School of Business and Economics Daystar University, 2010) Irungu, Dancan Njagi; Marwa, Simmy Mwita
    ABSTRACT: The purpose of the study is to examine the role of networking as the key driver of internationalization of medium firms. International trade has enormously contributed to Kenya‟s economic growth. However, majority of Medium sized firms in Kenya remain focused on the domestic market despite the gains that internationalization is associated with. Medium Enterprises have enormously contributed to the global economic growth and development over the years. Networks have been underscored in internationalization literature across different contexts as a principal feature that facilitates the process of MEs internationalization. Network theory is the main theoretical framework that has guided the study. The study used cross sectional research design. Kenya Top 100 Medium companies formed the target population for the study.The empirical evidence has shown how networking drives the internationalization process of medium sized firms. The findings indicate that networking activities provides the necessary linkages which facilitate entry into geographically and psychically near markets. The study concludes that those medium firms that seek for internationalization should develop both formal and informal networks as enablers of accessing international markets.