Assessment of The Effect of Talent Acquisition Strategy on Organizational Performance of Real Estate Firms in Nairobi County, Kenya.
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Date
2024
Journal Title
Journal ISSN
Volume Title
Publisher
African Journal of Emerging Issues (AJOEI).
Abstract
Purpose of Study: The study sought to assess the effect of talent acquisition strategy on performance of real estate firms in Kenya. Problem Statement: Globally, the real estate sector has had various challenges like increased competition, changing consumer behaviour, changing economic trends, Inflation and fluctuating Interest rates among others. In Kenya for example, challenges include; access to finance, land ownership and titling issues, market fluctuations, bureaucracy, corruption, changing economic trends and limited access to information. The challenges have led to high turnover rate and poor employee performance in the real estate industry. Methodology: The study used a descriptive research design and targeted382 managers drawn from top level management, middle level management and first line management who work in the real estate firms. A sample size of 115 participants was chosen through proportionate stratified sampling. SPSS version 28 aided data analysis involving both inferential statistics (correlation and regression analysis) and descriptive statistics (measures of frequency, central tendency and dispersion).Result: Regression coefficient results showed that talent acquisition strategy (β = 0.322, p = 0.000) had a positive and significant effect on organizational performance. Conclusion: The study concludes that effective implementation of talent acquisition strategy enhances organizational performance by improving employee skills, motivation, and overall efficiency. Recommendation: It is recommended that real estate firms in Nairobi County regularly review and refine their talent acquisition practices to sustain high performance levels.STRATEGIC MANAGEMENT
Description
Journal Article
Keywords
Talent Acquisition, Organizational Performance, Real Estate Firms, Human Resource Strategy, Nairobi County
Citation
Wandiga, E. N., Wairimu, P. K., & Mwihaki, B. (2024). Assessment of The Effect of Talent Acquisition Strategy on Organizational Performance of Real Estate Firms in Nairobi County, Kenya. African Journal of Emerging Issues (AJOEI)..