An internal communication audit of « 20eme communaute evangelique au centre de l’afrique » (ceca 20) : a case study of Beni section.

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dc.contributor.authorBarnabé, Bendela, Kazambua
dc.date.accessioned2021-10-07T12:39:05Z
dc.date.available2021-10-07T12:39:05Z
dc.date.issued2016-09
dc.descriptionMaster of Arts in Communicationen_US
dc.description.abstractCommunication Audit (CA) provides organizations with advanced information that may prevent major breakdowns. This study audited not only the communication channels and networks that CECA 20 uses to communicate with its internal publics, but also focused on whether the internal communication of CECA 20 Beni addresses the needs, concerns, and interests of the internal publics. Data was collected and analyzed quantitatively using descriptive statistics and presented in tables, pie charts, and figures, as well as in form of narratives derived from qualitative data. The data collection instruments were questionnaire and in-depth interview. Walk around observation was also used to determine some aspects of internal communication culture of CECA 20 Beni. The collected data was analyzed by use of Statistical package for Social Sciences (SPSS). The study found out that various channels are used for internal communication, amongst them: face to face, meetings, and telephones. Existing communication gaps such as non-existence of church website, lack of communication plans, unclear communication on responsibility, and lack of written down communication policy were noted. In order to improve internal communication at CECA 20, the study recommended that CECA 20 puts in place an organization’s communication strategy along with other measures.en_US
dc.description.sponsorshipSchool of Communication, Language and Performing arts of Daystar Universityen_US
dc.identifier.citationBarnabé, B. K., (2016). An internal communication audit of « 20eme communaute evangelique au centre de l’afrique » (ceca 20) : a case study of Beni section.. Daystar University, School of Communicationen_US
dc.identifier.urihttps://repository.daystar.ac.ke/handle/123456789/3693
dc.language.isoenen_US
dc.publisherDaystar University, School of Communicationen_US
dc.subjectInternal communication auditen_US
dc.subject20eme Communaute Evangelique au Centre de l’Afriqueen_US
dc.subjectBeni section.en_US
dc.subjectCECA 20en_US
dc.titleAn internal communication audit of « 20eme communaute evangelique au centre de l’afrique » (ceca 20) : a case study of Beni section.en_US
dc.typeThesisen_US

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