Browsing by Author "Omare, John Onditi"
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Omare, John Onditi; Kyongo, Joanes Kaleli (International Journal of Economics, Commerce and Management, 2017)[more][less]
Abstract: The objective of the study was to establish the effect of entrepreneurial skills on competitive advantage among small and medium enterprises in Kawangware Division, Nairobi County in Kenya and the corresponding hypothesis was formulated and tested. A descriptive survey design was adopted for the study. Convenience sampling was used. The study targeted 102 proprietors of SMEs and 75 of them responded. SPSS Version 21 was used to analyze data using simple regression analysis. Research findings from the test of the hypothesis established that entrepreneurial skills lead to creation of competitive advantage among small and medium size enterprises. The study findings support the Resource Based View which explains how specific entrepreneurial skills, which are intangible resources combine with other tangible resources to enable SMEs to be competitive in the market. The research recommends further investigation of the study variables SMEs in other parts of Kenya. URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3587 Files in this item: 1
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Omare, John Onditi (Daystar University School of Business and Economics, May , 2017)[more][less]
Abstract: The modern business operates in an environment that has become highly volatile following increased competition and ever changing customer tastes and preferences. The main objective of this study was to establish the effect of entrepreneurial skills on gaining competitive advantage among small and medium enterprises (SMEs) in Kawangware Division of Nairobi County. The study adopted a descriptive research design. The target population was 1020 SMEs located in Kawangware division, Nairobi County and a sample constitute of 102 SMEs representing 10% of the total population using stratified random sampling. Primary data was obtained using questionnaires while data collected from the field was edited, coded and using SPSS software for processing then presented in frequency tables. The study found that the entrepreneurs had innovative skills of doing business, good networking among its stakeholders. The study established that SMEs had motivation as self–drive to start and ran this business; some skills identified became redundant with new government policies. The businesses experienced increase in market share of their products which meant increased market share and their competitiveness. The businesses continued to receive new customers regularly while new markets developed in the last three years. The study recommended that all SMEs in Kenya should encourage entrepreneurs who are self- motivated to start and ran their own business, emphasize on online platforms to increase their customer bases, enhance personal and managerial entrepreneurial skills so as to gain competitive advantage and finally the government should come up with proper policies that support the growth of SMEs in Kenya. Description: Master Of Business Administration In Strategic Management URI: http://repository.daystar.ac.ke/xmlui/handle/123456789/3745 Files in this item: 1
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